|

|
 |
 |
|
DAVID STEWART
Managing Director - NetComm Limited
|
 |
|
|
"We retained Odyssey for public
relations support and subsequently handed the
Odyssey team the task of copywriting and designing
our annual report. Working to a deadline that
left little room for error - the report needed
to be written, designed and printed within five
weeks - Odyssey rose to the challenge superbly.
|
|
The result was an annual report
that was well-designed and which communicated
our key messages powerfully and succinctly.
Also a plus was that the project was completed
within time and within budget."
David Stewart, Managing Director,
NetComm Limited www.netcomm.com.au
|
|
 |
 |
|
RODNEY ORROCK
Chief Executive Officer - Quadtel Limited
|
 |
|
|
"For four years now I have
been relying on Odyssey Marketing to generate
media exposure for the software vendors that
we represent. Throughout that time I have been
enormously impressed by their ability to attract
the right type of editorial coverage for our
lines of retail software products. When Marketing
Results was acquired by Quadtel in early 2001
we expanded our brief to Odyssey to include
corporate investor relations and PR for our
broadband products and services, again with
outstanding results.
|
|
"In addition to PR we
frequently call upon Odyssey to copywrite, design
and produce advertisements, point-of-sale materials,
software packaging and brochures. Thanks largely
to their strong understanding of the technology
market and their high-level writing and design
skills we know that when give we Odyssey these
types of projects we are assured of a finished
product that really hits the mark."
Rodney Orrock, Chief Executive
Officer Quadtel Limited www.quadtel.com
|
|
 |
 |
|
WARREN DAVIES
Marketing Manager - Xchange Asia Pacific
|
 |
|
|
"What drew me to Odyssey was
their willingness and capacity to understand
our business, and since then we have relied
on Odyssey for a range of integrated marketing
and PR support activities. Working with a firm
that is as proficient at writing customer case
studies and press releases as it is at designing
and producing event invitations, online banner
ads - and at the same time offering advice on
strategic elements of our marketing - has greatly
enhanced our capabilities and bandwidth.
|
|
As an 'extended arm' of the
Xchange marketing team Odyssey is proving to
be a very valuable resource for the company."
Warren Davies, Marketing Manager
Xchange Asia Pacific www.xchange.com
|
|
 |
 |
|
GARY SPOONER
Managing Director - Digi International Australia
|
 |
|
|
"As our 'outsourced marketing
department' since 1998 Odyssey Marketing is
a resource that is highly valued by Digi. Whether
the task at hand relates to PR, channel relationships,
advertising, events or overall strategy, the
Odyssey team are insightful and forthright with
their advice and are consistently energetic
and creative with the delivery of our marketing
communications programs."
|
|
Gary Spooner, Managing Director,
Digi International Australia www.digi.com
|
|
 |
 |
|
BRIAN ARMSTRONG
Managing Partner - Advanced Professional Solutions
|
 |
|
|
"When we launched Advanced
Professional Solutions in Australia we engaged
Odyssey Marketing for strategic advice and logistical
support. The theme they developed for our roadshow
seminar launch - Your Practice, Your Future:
Opportunities and Challenges for the New
Millenium - really struck a chord with our target
audience of chartered accountants. With around
140 in attendance it was standing room only
at the seminar - a result that can be largely
attributed to Odyssey's efforts throughout all
phases of the project.
|
|
Since then we have enlisted
Odyssey for support with advertising, public
relations, direct marketing and other marketing
communications activities."
Brian Armstrong, Managing
Partner Advanced Professional Solutions
www.aps-advance.com
|
|
 |
 |
|
GUY AVIDAN
President - NBase-Xyplex
(now Optical Access)
|
 |
|
|
"When we decided to establish
a presence in Australia it was critical that
our arrival be supported by a strong media push.
Odyssey Marketing arranged a press tour for
us that resulted in generous editorial coverage
across a number of key publications. Patrick
and his colleagues were very effective in communicating
the NBase-Xyplex story powerfully and succintly
while also demonstrating a solid understanding
of our products and of our position in the networking
market.
|
|
Their professionalism and
abiliy to deliver results led us to retain Odyssey
for ongoing marketing support, including assistance
with a range of non-PR activities such as advertising,
trade show support and seminar management."
Guy Avidan, President, NBase-Xyplex
(now Optical Access)
www.nbase-xyplex.com
www.opticalaccess.com
|
|
 |
 |
|
ARTHUR ORSBORN
General Manager - Tritton International
|
 |
|
|
"We have been very pleased
with our decison to appoint Odyssey Marketing
to handle our marketing communications needs.
As well as generating invaluable editorial exposure
for the Tritton range of computer monitors,
Odyssey provided precise strategic direction
and creative support for our advertising program.
|
|
Their efforts resulted in
an appreciable increase in sales - a great result
in an area where return-on-investment is traditionally
far from assured."
Arthur Orsborn, General Manager
Tritton International www.tritton.com.au
|
|
 |
 |
|
GERARD MAYO
Managing Director - Maxiworks
|
 |
|
|
"Unless you're one of the
heavyweights in the software industry it can
be very tough to attract publicity for your
product. When we launched E-Mail Express we
knew we had a great product but we also knew
that getting our message heard would be a challenge.
Thanks to Odyssey's proactivity and persistence
we scored lots of media coverage including some
very positive product reviews in key publications.
|
|
The Odyssey crew also organised
some very successful giveaway promotions and
other activities that helped E-Mail Express
gain a strong foothold in the competitive e-mail
software market."
Gerard Mayo, Managing Director,
Maxiworks
www.maxiworks.com
|
|
 |
 |
|
TONYA BADRICK
Marketing Manager - Personic
|
 |
|
|
"Whenever I hand Odyssey a
project I know they'll get onto it straight
away and do a professional job. Odyssey's consultants
are very tuned in to our industry and to the
business objectives of our company - consequently
their advice on strategy is always first-rate,
often enabling us to achieve results that exceed
our original expectations.
|
|
On the execution side, Odyssey's
copywriting, design and production abilities
ensure a finished product that delivers on all
fronts, even when they're working to a very
tight deadline."
Tonya Badrick, Marketing Manager
Personic www.personic.com.au
|
|
|
|
|
"Thanks largely to their strong understanding
of the technology market we know that when we give Odyssey
these types of projects we are assured of a finished product
that really hits the mark."
Rodney Orrock,
Quadtel Limited
|
 |
|